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Preston McPeak

Senior Product Designer

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Senior product designer with 8+ years designing complex, data-driven web applications for enterprise environments. Experienced across the full design cycle from user research through shipped, production-ready systems. Brings strong systems thinking, technical fluency, and a track record of translating ambiguous, logic-heavy requirements into clear, usable solutions.

PricewaterhouseCoopers (PwC) Jun 2018 – Oct 2024

Product Design Lead

Tax
Jul 2024 – Oct 2024
  • Led UX strategy across 6+ products in the Corporate and Specialty Tax portfolios, partnering with stakeholders to evaluate end-to-end workflows and align experiences across teams
  • Facilitated weekly design critiques for a team of 10 designers, providing structured feedback on usability, visual consistency, and product alignment

Senior Product Designer

Sightline Platform
Mar 2023 – Jul 2024
  • Led transition to AG Grid for a tax project management platform, reducing load times to ~2 seconds for datasets with 8,000+ deliverables and introducing column customization, grouping, filtering, and tagging
  • Designed e-file system mapping feature enabling tax engagements to surface IRS statuses to clients ahead of statutory deadlines, resulting in 14% increase in feature usage year-over-year
  • Directed creation of a UX interaction playbook for data-heavy table interfaces, with reusable Figma components and shared patterns adopted across 15 PwC Tax products
  • Contributed to a unified entity data system supporting the migration and management of 80,000+ legal entity records, serving as a single source of truth across the tax ecosystem

Product Designer

Products & Technology
Aug 2020 – Mar 2023
  • Led research initiative for the Transfer Pricing product: conducted user interviews, synthesized findings, and delivered structured recommendations to inform go-to-market strategy
  • Redesigned discovery and filtering experiences for Digital Lab, PwC's internal automation marketplace, and refreshed automation detail pages to improve findability and reduce friction for a platform serving internal tax teams

Product Designer

New Ventures
Jun 2018 – Aug 2020
  • Owned end-to-end UX for Workforce Orchestrator, PwC's HR SaaS platform: designing a mobile-first onboarding experience for seasonal and part-time workforces that improved 90-day retention by 27% and reduced first-day no-shows by 43%
  • Defined and designed the authentication experience for a multi-tenant SSO integration, covering third-party and non-SSO flows across new and returning user states

UX/UI Designer

FiscalHive
Dec 2017 – Mar 2018
  • Redesigned the loan pool analyzer for credit unions, improving transaction review capabilities for accounts totaling over $11 million and enhancing risk assessment features

Independent Designer

Self-employed
Feb 2017 – Dec 2017
  • Worked with clients across industries to define concepts, design workflows, and create digital experiences — clients included Udacity, Sony Biotechnologies, Gaia Interactive, and Cellebrite

UX/UI Designer

Captora
Oct 2016 – Feb 2017
  • Optimized the customer-facing experience for a web-based marketing platform and unified interfaces with an internal design language

Design Intern

Uber
Jun 2015 – Aug 2015

Design Intern

ZURB
Jun 2014 – Aug 2014

Graphic Designer

Kalio Commerce
Mar 2014 – Jun 2014

Graphic Designer

Skeletal Kinetics
May 2013 – Aug 2013
BFA Graphic Design, Cum Laude San José State University
iOS Automation Shortcuts RoutineHub · 18 published · 8,800+ downloads
Intel Security Designovation — 1st Place Intel Security (McAfee) · 2014 · Design hackathon
Eagle Scout Boy Scouts of America · 2009
1:1 Mentor Develop for Good · Summer 2024
Intern Coach PricewaterhouseCoopers · 2022, 2023
Design Volunteer ZURB Wired · Nonprofit design sprint · 2014, 2016
Design craft
Figma Prototyping Interaction design Design systems Information architecture Visual design Illustrator / Photoshop
Research & strategy
User research Usability testing Heuristic evaluation Competitive analysis Affinity mapping Journey mapping Workshop facilitation Stakeholder alignment Accessibility (WCAG)
Technical
HTML CSS / Sass JSON Git AI-assisted workflows

I'm looking for my next role on a product where the complexity is the point. Collaborative teams and work that rewards thinking beyond the interface. If that sounds like the kind of work you're doing, I'd love to talk.